Category Criteria

The UK Packaging Awards celebrate excellence across the packaging sector and are split into three categories: Business Performance Awards; Sustainability Awards; and Innovation and Performance Awards. Please see below for more information:


Business Performance Awards

The Business Performance Awards reward business financial performance and strategy, outstanding company projects and individual achievement.

Entrants to the Business Performance Awards categories must be companies registered in the UK, with either a UK or overseas ownership.

To enter you must complete the online entry form which will involve submitting a 500-word summary for the year under review (on or after 1 May 2019). Details of what to include in your summary can be found in the category description for each award.


The Business Performance Awards are:

• Co-Pack & Fulfilment Company of the Year

• Development Team of the Year

• Entrepreneurial Business of the Year

• Investment Project of the Year

• Outstanding Contribution to the Industry

• Packaging Company

• Rising Star Award


Click here to find out more and enter now


Sustainability Awards

These categories are focused on the increased focus on sustainability across the packaging supply chain – from pack design through to end-of-life. Entrants must be companies registered in the UK, with either a UK or overseas ownership. To enter you must complete the online entry form which will involve submitting a short summary for the year under review (on or after 1 May 2019). Details of what to include in your summary can be found in the category description for each award. Please note, should you wish to go over the word count for a specific question, you will have the opportunity to upload a supporting word document when you come to the end of the questions.


The Sustainability Awards are:

• CSR Initiative of the Year

• Design Team of the Year

• Resource Efficient Pack of the Year

• Reusable Pack of the Year

• Sustainable Retailer of the Year


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Innovation and Performance Awards

The Innovation and Performance Awards recognise excellence in packaging design, production and innovation and are open to anyone involved in packaging production, specification or design.

To enter an award, you must complete the online entry form which will involve submitting a 500-word summary. Details of what to include in your summary can be found in the category description for each award.

You will be required to provide details of who has been involved in creating the pack, including names of material suppliers, manufacturers, designers and clients.

For all categories, unless otherwise stated, judges will be looking for the pack that offers the optimal solution to its brief and will consider a range of relevant aspects including:


Innovation and Performance Awards are:

• Best Packaging of a New Product

• Best New Concept Award

• Branding Project of the Year

• Cartonboard Pack of the Year

• Consumer Convenience Award

• Corrugated: Online Retail and Consumer Goods

• Corrugated: Retail Ready and Point of Sale

• Flexible Plastic Pack of the Year

• Glass Pack of the Year: Other drinks, food and other glass products

• Glass Pack of the Year: Spirits, perfume and cosmetics

• Innovation of the Year

• Label of the Year

• Limited Edition of the Year

• Metal Pack of the Year

• Rigid Plastic Pack of the Year

• Supply Chain Solution of the Year


Click here to find out more and enter now


All entries to the Innovation and Performance Awards must have been launched commercially – that is, be in use in supply chains for real products or be available on retailers’ shelves during the year under review (products launched on or after 1 May 2019). Companies’ own promotional work is not eligible. The only exception to this rule is the Best New Concept award, which is specifically for packaging products that have not yet been launched onto the market.

Finally (with the exception of category J, Metal Pack of the Year, and categories Na and Nb, the Glass Pack of the Year categories) all entrants must be able to demonstrate that the pack was either manufactured in the UK, developed in the UK (for example by a UK-based packaging development team at a brand or retailer) or designed in the UK (for example by a UK-based design agency). In addition, the pack must be entered into the competition by the UK-based entity involved in its creation.

The only exceptions to this are: category J, the Metal Pack of the Year category, which is only open to members of the EMPAC association and must have been produced in countries covered by the EMPAC (European Metal Packaging) association; and categories Na and Nb, the Glass Pack of the Year categories, which are only open to packs manufactured in the UK.